FOR IMMEDIATE RELEASE
[Home of Electric Zoo Festival]
Randall’s Island Park Hosts Flow.11
A Waterfront Public Art Exhibit For All New Yorkers
Randall’s Island Sports Foundation (RISF), The Bronx Museum of the Arts, and Made Event announce FLOW, a two-part public art exhibition that will be on view during the summers of 2011 and 2012 along the shoreline at Randall’s Island Park. This unique project is aimed at fostering an appreciation of the waterfront environment through large-scale outdoor sculptures and art installations. The first installation, titled FLOW.11, will be unveiled on July 1, 2011, with additional special celebrations planned for Labor Day Weekend, in tandem with Electric Zoo, a three-day electronic music festival at Randall’s Island featuring the planet's biggest international DJs and live acts across four stages.
Flow.11 will feature five site-specific projects by emerging artists. The artists were selected from this year’s Bronx Calling, the first Artist in the Marketplace (AIM) biennial at the Bronx Museum and Wave Hill. Visitors to the park can view the art installations free of charge on foot and by bike along the island’s newly restored 4.5-mile waterfront pathways.
“We are thrilled to host FLOW on Randall’s Island Park. This exciting project will draw many new and existing visitors to the island this summer and next. Randall’s Island’s beautiful waterfront pathways are the perfect location for these inspiring works of public art, set against the Manhattan skyline. FLOW is the first of many visual arts events which will take advantage of Randall’s Island’s unique setting in the coming years, and the installation reinforces RISF’s mission to transform the park into a varied and comprehensive recreational resource for New Yorkers,” said Aimee Boden, Executive Director of the Randall’s Island Sports Foundation.
The artists creating works for FLOW.11 at Randall’s Island are Andrew Chan, Katherine Daniels, Jongil Ma, Gregory Reynolds, and Romy Scheroder. Their works range from a 12-foot sci-fi-themed Resident Alien, inspired by the island’s large water tower, to a chain-link fence woven with colorful plastic ribbons representing the island’s Native American past, to Hey Poseidon, a shipwrecked wooden boat reminiscent of the many boats in the Park’s history that have foundered in the surprisingly strong currents of the Hell Gate rapids in the East River. Each site has been selected to best showcase the artwork and the island -- from the ball fields to the bike and pedestrian pathways and the riverside lawns – and to reach out to Randall’s Island’s diverse community of ball players, bikers, runners, walkers, picnickers, island explorers, and events goers.
Randall’s Island Park is a remarkable 480-acre waterfront resource located in the East River, with unparalleled views of Queens, the Bronx and Manhattan. New waterfront pathways run along the island’s shoreline, which includes almost 9 acres of restored salt marsh and freshwater wetlands. The Park also offers a world-class track & field stadium, a golf center, a state-of-the-art 20-court tennis center and over 60 new sports fields, as well as the Harlem River Event site, which is home to concerts, theater, and events. In addition, the Randall’s Island Sports Foundation runs year-round youth sports and arts programs that are offered free of charge to thousands of children annually, and are run in close partnership with over 120 local public schools and community-based organizations in Harlem and the South Bronx. As a result, the park is fast becoming the ultimate playground for all New Yorkers.
“We are very proud to bring outdoor art and sculpture to Randall’s Island through the FLOW exhibitions, and hope that the confluence of art and environment will find continued expression at the Park,” said Holly Block, Executive Director, The Bronx Museum of the Arts.
FLOW has been made possible through a generous grant from the Rockefeller Foundation’s New York City Cultural Innovation Fund (CIF), alongside support from Made Event.
For more information about the FLOW 2011 Artists and exhibitions, please go to:
About Randall’s Island Sports Foundation
Randall’s Island Sports Foundation, founded in 1992, is a public-private partnership with the New York City Department of Parks and Recreation that seeks to realize the unique potential of 480 waterfront parkland acres anchoring Manhattan, the Bronx and Queens. RISF works to reclaim and maintain parkland, to restore the natural environment, to build sports and recreational facilities, and to program the Island’s resources for all New Yorkers to enjoy. For more information, visitwww.randallsisland.org
About Made Event
Made Event, helmed by Mike Bindra and Laura De Palma, working with a team of industry leaders, is committed to excellence in the programming, promotion, and production of electronic dance music events. They stand at the vanguard of their field due to the world-renowned caliber of entertainment and expert production values they bring into a variety of distinctive and innovative venues. In 2009, Made Event launched the inaugural Electric Zoo and was nominated for “Promoter of the Year” by URB magazine and “Best Music Event” and “Best Event Promoter” by the International Dance Music Awards for the best of 2010. With over 25 years of combined experience, and over 400 successful events produced in New York City and Miami, Made Event continues to set the bar for quality electronic music events. For more information, please go to www.MadeEvent.com.
About Electric Zoo
Electric Zoo: New York's Electronic Music Festival now in its 3rd year, will feature more than 100 of the world’s biggest electronic music talent, including DJs and live acts, providing the finest techno, trance, house, dubstep, electro, indie dance music and more across multiple stages on beautiful Randall's Island Park. Electric Zoo received a coveted IDMA nomination for “Best U.S. Festival” and “Best Music Event” by URB magazine, as well as press coverage from major media outlets like CNN, New York Times, Huffington Post, Village Voice, Time Out New York, New York Post, DJ Mag, and Ocean Drive, establishing it as New York City's premier electronic music festival as well as a top American event. After a sold-out capacity crowd of 50,000 over 2 days in 2010, Electric Zoo 2011 enters its 3rd year with a new 3-day format and stellar artist lineup headlined by Tiësto, David Guetta and Armin van Buuren with Moby, Above & Beyond, Afrojack, Plastikman, Rusko, Boys Noize, Calvin Harris, Carl Cox and many more. For more information, please go to: www.electriczoofestival.com.